[Infographic] Beginner’s Guide to YouTube Advertising

It’s been said that if a picture is worth a thousand words, then a video is worth a thousand pictures.  In fact, video advertising is one of the biggest trends in digital marketing today.  YouTube advertising is a key element of video advertising. Just why is YouTube advertising so popular? …

[Infographic] Guide to Online Marketing for Small Businesses

A picture says a thousand words. If that’s true, and infographic can probably replace many blog posts. This infographic is a quick guide to online advertising.  The key terms are defined and key tactics explained.  This infographic makes the complex world of online advertising just a bit more accessible.  Understanding …

[Infographic] Beginner’s Guide to Google Remarketing

Remarketing gives marketer another chance to close the sales.  It improves conversion.  However, remarketing remains to be an underutilized tactic, probably because it seems complicated.  This infographic breaks down this tactic by answering three basic questions.  How does it work?  What is it? Why is it a good idea? Courtesy of: …